"I'm here to pick up for Katie." *Confusion and bag rustling ensues.* "I'm Katie. Do you have any questions about the order?" "Yeah - why'd you order through GrubHub?" It was POURING rain, I mean, I had to CHANGE MY PANTS when I got home rain, I couldn't see because I was wearing …
I’d like a word
"What's a 'real humdinger?'""What do you mean by 'Knickers in a twist?'""So. . . catawampus?"As Mallary says, "The idioms are free-flowing from you, Katie." On the regular, Mate, our Email Specialist who is fluent in four languages (English, Spanish, Hungarian, and Portuguese) and …
Dip a Toe into E-commerce With a Gift Shop
In the August 2021 issue of Green Profit, Katie invites everyone who is interested in opening up a full-service e-commerce store to start with a gift shop. Opening up an online storefront for your brick and mortar business is not only a HUGE commitment, but it can also be expensive, time-consuming, …
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Field Report
TL:DR: Feelings are contagious, even in business. Especially in business. Here's how to use that to your advantage. "Howdy hey!""HelloOO""Hiiiiiiiii""Good morning!"One, by one the GOW team and our clients popped onto zoom.And then, "Katie WHAT are you WEARING?!?" "Oh, these are my Zoom …
Stay in Your Lane
TL:DR: It's fine to hire a "yes man." It's better for everyone if we all understand we're looking for a "yes man" going in. "I'm going to text the client right now," I said."Why?" asked Vi.*I pause. Think.* "Yeah, you're right. We should finish what we are doing. "I think I should call Steph …
Newton’s First Law of Motion
While I was typing the subject line for this newsletter I accidentally typed "Newton's First Law of Business." Then I was like, "Eh, let's go with it." It's really the "Newton's First Law of Motion," which featured prominently in some yogurt commercials a few years …
Scoot ‘n Fruity
TL:DR summary: How can you help your customers or clients place complete orders? How can you help them choose the right online talk, landscape design, haircut, jewelry, commissioned painting, container planting, etc. and be happy with it? "Do they have hot lobster?" my Mom asked. In …
The Rainbow Connection
Why are there so manySongs about rainbowsAnd what's on the other side? When I hear those words I think of my knit pink outfit. A skirt and a cardigan. Some tights. The scent of a sweaty horse. . . WHAT WHAT? I think of 6th grad cotillion with Mrs. Kinnear. She had a white bun and lucite heels …
Good Housekeeping
Over it? click here to unsubscribe from this list right this very minute. IMPORTANT ANNOUNCEMENT We are switching the gardenofwords.com email provider and domain managing on Friday, April 9. Prep work is happening Thursday, April 8. That means that emails sent to …
Beginner Friendly Do It Yourself Website Audit
In the April issue of Green Profit, Katie Elzer-Peters talks about some of the most popular tips from her three-part e-commerce mastery series that she led for AmericanHort. This collection of excellent advice for setting up your website for success is perfect for spring cleaning but GOW recommends …
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