The Garden Of Words
Web marketing for Horticulture by Horticulturists
Literally what IS the all the fuss about Harry Styles gracing the June cover of Better Homes & Gardens magazine? Dr. Bridget Behe and Katie talk about it in episode 184 of the Marketing Munchies podcast. Spoiler: Your customers aren't just gardeners. They're gardeners AND …
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Quick tip: Do you offer location-based services, such as lawn care, professional gardening, workshops, etc.? Make sure to include your service area on your website and/or in your social media profiles. You'd be AMAZED at how many businesses forget to share this crucial bit of info in …
If you have access to the back of your website, you probably swap photos in and out all day long. But if you aren't taking an extra ten seconds and to add ALT text to your photos, you aren't getting as much out of those beautiful images as you could. That's because Google is watching and …
A blank sheet of paper is the worst, right? You sit down to write and. . . Yeah, we know the feeling. Jenny, Katie, Heather, Vi all spend our entire days writing for GOW and for clients. Here's a way we make it easier to get going AND to make sure we're hitting essential …
They say closure is a beautiful thing but getting the kind of closure that you need from a marketing agency can be a major challenge if you don't know what to ask for, which is why we made you this handy graphic! But basically it boils down to two important terms: Launch and Closeout. Launch …
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Our email marketing tip of the week is to limit the amount of text on graphics. Using text on images is complicated for a few reasons: 1. Text in the body of your posts scales with different screen sizes, so the text is always as BIG as it can possibly be. This is especially important for …
Every company has a specialty and ours is big, beautiful, lucrative email marketing campaigns. Regardless of your audience, we are here to support your business by keeping your email marketing list healthy and engaged. If you haven't been paying too much attention to your emails lately, we can …
How much do you love it when you get a receipt for a purchase you made? It's pretty great right? How much more amazing would it be if you could get a receipt that showed everything you discussed and agreed to in a conversation? Pretty rad, we think. Like having a court report for all kinds …
Always include call to action (CTA) buttons or links on pages for people to read more, learn more, email you, book a call, contact you, or buy now. Website visitors WANT you to lead them through the website to help them get what they need. These calls to action help. Not sure what to add as a …
Where most people saw junk (old street signs), North Carolina resident-turned-artist Vollis Simpson saw art supplies. He turned these DOT cast offs into giant "Whirligigs", kinetic sculptures installed on telephone poles around his yard. 🎡To learn more, tap this pic at the link in our …
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