We've been having fun lately going through some older blog posts that Katie wrote before some of the other team members starting writing blog posts for The Garden of Words. This was before GOW was an agency and Katie had to do all the work herself. Building a Bench + Being the Bench is about …
Champagne Problems and Trader Joe’s Dreams
"I uh have a message saying 'Please call your parents.'" REALLY NOT WHAT YOU WANT TO HEAR AT THE AIRPORT 971 MILES FROM HOME. This was (thinks back to my halloween costume when I dressed up as Tigress Woods - before Tiger's, uh, life situations came to life and back when I was still a …
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Email Marketing Tip
Remember to link your logo to your website homepage in your marketing emails. You would be AMAZED at the number of marketing emails or newsletters that don't do this. It's an easy fix that can make a big difference in sending customers to your website. If I want to get to your website quickly, …
Responsible vs Accountable
If you're a one-person company, then the buck stops with you. If you have teammates, however, then it's crucial to determine who is doing what. A few years ago, our teammates had some training with leadership & business coach @theresaloe, and she explained the difference between being …
What’s a Bucket List Item for you?
It's the Wednesday get-to-know-you question! Close your eyes and imagine that money is no object, time is a mere suggestion, and your creativity is in overflow. What is ONE THING you'd like to do, experience, or achieve? Drop a comment with your ultimate Bucket List item! Some of ours?Katie - …
I forced a bot to watch 1,000 hours of zoom meetings…
But I'm definitely not suffering from an over-abundance of leisure time. Recent events (Here's an example: New York Times Headline on Monday: Alarmed by A.I. Chatbots, Universities Start Revamping How They Teach) caused me to remember that odd conversation with …
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Free 15-Minute Discovery Call
Ever wonder what happens after these free 15-minute discovery calls with Katie? Well, there's a few things! After she discovers what you need:1. If it's not in our wheelhouse, we'll refer you out to someone we trust.2. We'll send you a quote that day if what you need is in our regular …
5 Must-Haves For a Mobile Friendly Website
Is your website mobile-friendly? Most people use their phone to access the internet if they are not sitting and working at a desk, so you want to be sure your website is a good experience for them. Our blog post gives you 5 things to work on to make sure your readers have that great experience …
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TEAM TIPS: Copywriting
The best way to get people to read your emails and blog posts? Create snappy titles that people won't forget. Copywriter Rachel says that intriguing titles make people want to read more. Use alliteration, puns, action verbs, interesting adjectives, or even oddball phrases (we'll get to that in a …
