If you ask Tami Readling if she has any background in plants or gardening, she will say no. She has even said that, compared to the rest of us on The Garden of Words team, she does not even consider herself a gardener (gasp!). But you take one look at her monstera and any sane person would …
MARKETING DURING THE SLOW MONTHS
Ahhhh, we can hear your thoughts right now. âItâs July, why are we talking about marketing during the slow months? Itâs still the growing season!â Thatâs because, with marketing, itâs best to plan ahead at least one season so youâre not scrambling around at the last minute. Just like you …
Great Plants Donât Sell Themselves- Katie Elzer- Peters
Exceptional plants may be the heart of every successful nursery or garden businessâbut as Katie Elzer-Peters explains on the Growers Gonna Grow podcast, great products donât automatically translate into great sales. In her conversation with host Rayne Gibson, Katie explores why effective …
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FIND KATIE AT CULTIVATE’ 26
The horticulture industry's premier educational event, Cultivate'26, returns July 11â14, 2026, bringing together leading experts, innovative ideas, and valuable networking opportunities for green industry professionals. Among this year's featured speaker Katie Elzer-Peters, Owner of The Garden of …
MEET GOW TEAM MEMBER JOAN DUDNEY
Joan might be the newest member of The Garden of Words team (two years), but sheâs anything but inexperienced! On the GOW website, her job title is âSystems Architect,â helping our clients to streamline their digital marketing systems. But she does so much more, including social media, blog posts, …
All Gas No Breaks
"You have 30 minutes and 50 marks to make a painting of that."* THAT is the scene behind me. A cascading tumble of roofs and trees, anchored by a cathedral and punctuated by roses blooming everywhere the eye landed. *I would have had more than 30 minutes â maybe 60 â if I …
GUIDE TO CREATING CAROUSELS ON INSTAGRAM
Spoiler alert: Donât use carousels on Instagram if you donât want more engagement and higher reach. Look, sometimes a one-and-done fabulous image on Instagram is what you want. Other times, you want a video. But while those post types are ideal to add into your content rotation, what you really …
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Venn You See This
"We're not a horticulture company." "This isn't a petunia" "We're not a garden center" Said - A big plant brand - Someone holding a petunia - The owner of a garden center. All while in meetings recently. And you know what? They're …
Yes We Have Some Bananas
One player wears stilts. Another, a cowboy hat. The owner never appears in public without his yellow tuxedo and bowler hat. Any spectator can challenge a rule on the field. Games end promptly at the 2 hour mark. The team regularly sells out not only MLB stadiums, …
