The Garden Of Words
Web marketing for Horticulture by Horticulturists
Want more people to open your availability emails? Send from a person. Katie at XYZ NurseryHeather at ABC GrowersWendy at QRS FarmsPeople buy from people! They also open communications from people. Try it and see what happens. …
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How can you embed videos in your Availability+ emails? Throw them onto YouTube.In order to embed a video on a website or in an email, it has to live somewhere. That somewhere might as well be on YouTube: …
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Open & Awkward: Shop Talk with Katie & Amanda Episode 19- House Rules Plot, Plan & Market What’s this podcast about? In this episode, Katie and Amanda chat about how Aster Gardens is more than just a store—it’s an experience and an inspiring adventure! They dive into …
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Just Say NO to shaky video! Make your Availability+ videos super profesh with these two tools.Why? Because high quality communications present competence in other areas. (Such as plant growing! …
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Did you know? There's stealthy info hiding in your Availability email reporting!Here's how to use your stats to get more oomph out of the Availability emails you send! …
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"WHERE IS IT?"Restaurant websites need, at a minimum, 2 bits of info: the address and the hours.A menu is nice but not make or break. If I can't find where you are and I don't know if you're open, I won't come at all.Same with YOUR website. If you send out a great availability email, but when people …
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Is making your marketing emails a drag? Create templates so you can drag & drop! Add your brand colors and fonts to help build brand awareness. YES! It matters that when your customers see your email they know it is from you!When you use an email service provider like Mailchimp or …
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How do YOU sell more plants?By helping your CUSTOMERS sell more plants!If you're in their inbox weekly with Availability, why not share some tips and info to help them sell more? …
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Open & Awkward: Shop Talk with Katie & Amanda Episode 18- THE SCENIC ROUTE Kindred Spirits and Cockroaches What’s this podcast about? Join Amanda Thomsen from Aster Gardens and Katie Elzer-Peters of The Garden of Words in an informative and refreshingly candid episode of …
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Are you still sending your grower availability emails through Outlook? There's an easier, better way to get more sales! Here's what to do instead and why. …
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