We were at the end of my Q&A session at the Canadian Greenhouse Conference and I had asked the crowd: does anyone offer pre-ordering online? "I do," said someone near the front. "Who are you with?" I asked. "Deb's Greenhouse." I looked harder at her . . . "ARE YOU DEB?!?!" I …
HOW DID THIS HAPPEN?
My headshot has been replaced with a genuine "Insert picture here" moment. I'll be back next month. I call my parents every morning while I'm taking Bogart to daycamp. One Friday after Thanksgiving Dad said he had something to discuss with me. Could I call him later? Here's what we had …
ANATOMY OF AN SMS
If SMS (short message service) isn’t a part of your overall marketing strategy, it really should be. SMS is a text messaging service and typically has over a 90% open rate, making it a super effective marketing strategy when done correctly. Emphasis on “done correctly.” In this blog post, we’re …
5 REASONS TO USE SMS
SMS stands for Short Message Service, and can benefit your business in a multitude of ways. When you sign up to receive text alerts or promos from a business, that’s SMS — and smart businesses use it as a part of their overall marketing strategy to get and keep valuable customers. Let’s take a …
Try the Soup
"ORDER FOR KATIE!" I collected my ham biscuit from the counter of this bougie new place in Wilmington that's a coffee shop by day and a disco bar by night. It has the requisite mid century modern decor, a hipster name (The Ibis, cousin establishment to The Starling down the road) and a …