Open & Awkward: Shop Talk with Katie & Amanda
Episode 21- BUSINESS BESTIE
All Roads Lead to Marketing
What’s this podcast about?
Katie and Amanda discuss how it’s never a good idea to make people feel dumb. Amanda also shares her secrets for keeping audiences engaged during speaking engagements—spoiler alert: it involves SLUGS! They discuss how people love an incentive, reversing the trend of local business loss and how you can actually use AI as your hype man.
Highlights:
- It’s too lonely by yourself.
- Fear and shame are not good motivators.
- Giving talks, engaging people and what’s in it for them.
- Tips on email marketing.
- Small business ownership is HARD!
- Serious talk about backup and redundancy – do you have a plan?
- Vogue, journalism and Mail Chimp (oh my!)
- What does ChatGPT say about your business?
The Stuff at the End
The Open & Awkward Podcast is a production of The Garden of Words, LLC. Copyright 2024 Amanda Thomsen and Katie Elzer-Peters. All rights reserved.
