Does your website have what we like to call a “pickles in the diaper aisle” situation?
Let’s say you go to the store to pick up a quick jar of pickles. You aren’t SUPER sure where they are at this grocery store… but you’re an adult. You’ve purchased pickles before… you can do this.
You look everywhere.
By the jelly,
by the nuts…
by the canned vegetables…?
But alas. No pickles.
You flag down an employee and they cheerfully point you to the diaper aisle.
Uh… the what? You NEVER would have thought to look there.
And your website may have that same problem.
If your website is chronically miscategorized or your navigation doesn’t make sense, your customers will get lost… then confused… then confused…then leave. Without contacting you.
Then you’ll potentially lose. asale.
Curious if your website has a “pickles in the diaper aisle” problem? We can help!
Email us and ask for a free website review video!